Tanya Pandey
Brand Strategy Consultant
9 Years Marketing Solution Sales, Sales Management, Marketing and Communications strategy
I'm an experienced sales and business executive, with a solid technical understanding blended with an astute commercial awareness. I have a broad set of skills developed whilst working in a variety of roles for highly reputable blue-chip organizations. I'm a clear communicator, with a talent to transform complex information into compelling and action driven messages for customers, partners and colleagues.
I'm passionate about game-changing start-ups, creativity, wild innovation and technology. Since leaving my own IT solutions company in 2010, I've been assisting forward-thinking clients with total brand transformation, covering unique identity, compelling marketing strategy and fully-aligned sales ennoblement. Many technology organizations fail to wow clients due to mystifying geek speak; my work helps them to transform their messaging and brand into one which is focused on customer-success rather than bits and bytes.
Specialties
Brand Transformation, Marketing Strategy, Sales Consultancy, Sales Management, IBM Software, Solution Sales, Business Development, Partner/Vendor Alliances.
2005 - 2007Handling Advertising, Branding ,
Business development.
Quality Implementation
Corporate/Mktg. Communication
Key Account Management
Relationship Management
Team Management
Preparing Marketing & Budget Plan for every financial year & monitoring them.
2Planning and executing clients’ projects for translation & localization, web- sites, multi-media presentations, Interpretation, concept designing & publication, on-field promotions.
Understanding the project requirements, defining the scope/ resource requirements and preparing the budget & schedules.
Managing and executing multiple projects from end to end and ensuring completion according to defined targets, costs and quality standards.Nurturing the customer relationship throughout the program and interfacing with the production and marketing departments, for customer service delivery.Providing support to the marketing team in billing & collections and in marketing events/ seminars.
Business Development (sales)
Management Representative for ISO 9001:2000 and Core member of the Internal Audit Team.
Handling Sales, Client Servicing & Execution Team & taking regular MIS reports from them.
Handling Educational Sales & marketing.